oga is increasingly becoming one of the most popular forms of exercise and self-care used today. Of course, to perform many of this practice's fundamental poses and movements, you'll need apparel and equipment that will be comfortable, non-restrictive, and made to last. As yoga became more popular, more and more online stores emerged promising the best yoga products and the most convenient shopping experience, but which truly holds the title?

According to our criteria, the best yoga stores online include:

  1. Alo Yoga
  2. Lululemon
  3. Amazon
  4. Athleta
  5. Girlfriend Collective

In this article, we’re going to discuss the top five yoga stores we recommend based on our criteria. We’ll explain why we chose these stores out of the hundreds you can find online, and we’ll briefly describe the products and advantages of each option. We’ll also list some pros and cons of shopping for yoga clothes online versus in a brick-and-mortar store.

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Criteria for our review of the best yoga stores online

Our recommendations for the best online yoga store won’t mean much unless we have some sort of criteria to base them on. After all, some stores definitely excel in certain areas than others, warranting one the ideal choice for some yoga participants versus another.

We based all our recommendations listed below on 5 overarching criteria:

  1. Affordability: budget-friendly versus high-end
  2. Accessibility: size range (do they go beyond the basic XS-XL?)
  3. Quality: will the materials last?
  4. Comfort: are the products comfortable for daily wear as well as intense yoga sessions?
  5. Design: is there color and pattern versatility to their products?

These are the criteria that really make or break an online yoga shopping experience and separate the best stores from the average or mediocre.

As you’ll see later, some recommendations excel in select categories over others. But, overall, the options we’re going to discuss are all excellent options for your yoga apparel and equipment compared. Determining which store is best for you might depend on which of these criteria you prioritize most. 

Pros and Cons of Shopping for Yoga Clothes Online

Before we get too deep into our recommendations, you might be wondering the pros and cons of opting for an online yoga shop over going to a brick-and-mortar facility in person. Knowing this might help you shop online with more confidence, or you might find it convinces you that online shopping for yoga apparel and equipment isn’t the way to go for you.

The most significant pros and cons of shopping online for yoga clothes are as follows:






Price comparisons

Access to reviews


Shipping wait

Fraud and quality risks

Limited to no assistance

While consumers nowadays definitely seem to prefer online shopping over in-person, there are numerous advantages and disadvantages to this method of shopping that might alter what you look for in online yoga stores and how you approach your shopping experience.

Pros of Shopping for Yoga Clothes Online

Unsurprisingly, the biggest pro of shopping online is convenience. You don’t have to worry about the time of day, transportation, store location, none of that. As long as you have an electronic device and a method of payment, you’re good to go.

This goes hand-in-hand with privacy since you don’t have to worry about the social pressure of turning down the store attendant for assistance, and no one is going to see what you’re considering or your final purchase when you shop online.

Speaking of the store attendant, another pro of shopping online is that you don’t have to take the company’s employees’ word for it when they recommend an item. Instead, you can read the countless reviews posted by people who have already purchased this item and see if it lives up to the hype and is worth purchasing. This usually helps people find the best products and avoid poor purchases.

While you’re reading the reviews, take the time to compare the prices of the products you like with others online. When you’re in a store, all you see is the price tag in front of you, and you’d have to leave the store to see what other products cost. But, when you shop online, price comparisons are just a click away.

Online stores also tend to have much more variety than shopping in-person in terms of the sizes and designs that are available. Often, when you shop in person, you’re at the mercy of the store’s inventory. Therefore, if you like a pair of yoga leggings, but you’re a common size, you might find they’re already out of your size by the time you arrive.

In-person stores are also limited to the size of their venue, so they have to limit how many products are on display, whereas online stores can list as many options as they want.

Cons of Shopping for Yoga Clothes Online

As much as we’d like to sing the praises of online yoga stores, this option has some disadvantages.

In our opinion, the most significant con of shopping for yoga clothing online is the fact that you can’t see how any of the products would look on you. The best part of shopping in-person is the dressing room because it allows you to know for certain that the product you want fits well and is comfortable. Comparatively, shopping online can feel like a roll of the dice, especially when sizes aren’t universal between stores.

This can lead to fraud and quality disadvantages because you won’t see the product for yourself until it arrives at your doorstep. Speaking of which, another disadvantage of shopping for yoga clothes online is that you have to pay for shipping fees and then wait how many days it takes for your clothes to arrive.

The last cons we wanted to cover is that you rarely get assistance from a yoga expert or representative when you shop online. If you’re new to yoga, you might be uncertain of what you need or what items will suit you best, which is why in-person shopping is great since you can ask an employee. With online shopping, that resource is rarely available.

The 5 Best Yoga Stores Online

Now that we’ve covered the good and bad of shopping for your yoga clothes online and you know what criteria these options have to adhere to, let’s list our top five online yoga stores.

Some of you might already be questioning one or more of the options we’ve listed but bear with us. Below we’ve added brief descriptions of these amazing stores and our explanation for why they are listed here over some other yoga fan favorites.

1. Alo Yoga

If you’re the type of person who loves to wear comfortable yoga clothes on the mat as well as on the streets, Alo Yoga is going to be a top choice for you.

This is an extremely popular brand for yoga attire and wins serious points for comfort and quality. Here, you can buy everything from leggings to bras to coverups and more, both for men and women. All Alo Yoga’s products are made from high-quality materials, such as jacquard fabric that is soft and breathable for maximum comfort.

While their products aren’t cheap by any means, they’re pretty average for yoga clothing of this standard. Most bras will cost you around $60, and high-waisted leggings are $118.

If there are any points this brand loses, it’s for design. Most of their clothing comes in black, white, and brown, with the occasional pop of red, blue, or cream. You also won’t see many patterns here, so if you love colorful and playful yoga attire, Alo Yoga isn’t your style. They also don’t have the widest range of sizes, so we don’t deem it the best accessibility.

Here’s a detailed review on Alo Yoga.

2. Lululemon

Lululemon rose to popularity fairly quickly and is considered the pinnacle of yoga attire nowadays. So much so that people worldwide will purchase their clothing just to have the brand’s stamp, even if they don’t participate in yoga.

That being said, there’s a reason Lululemon is so highly regarded, and that’s because it makes extremely high-quality yoga clothing. Most of their products are made with ingeniously designed fabrics, such as their Buttery-Soft Nulu fabric and Ultra-Fast-Drying-Everlux fabric for exceptional comfort, fit, and maneuverability throughout the entire yoga session.

This brand also gets points for a design where Alo Yoga couldn’t. While the two have a lot in common, Lululemon has much more diversity in its designs and offers products from vibrant patterns in bright neon colors to simple designs in classic black and white.

Lululemon does pretty well with accessibility, providing leggings from sizes 0-20 and sports bras from 2-14. While we’d like to see them go a little higher in their sizes, they certainly beat Alo Yoga and many other online stores in this regard. The biggest deterrent for Lululemon is going to be their affordability. Just like Alo Yoga, they create fantastic products, but most people aren’t willing to pay $100+ for a pair of yoga pants.

3. Amazon

All of you searching for that bargain option can rest easy because here it is. Unsurprisingly, Amazon is by far the best option if you’re looking for the most budget-friendly yoga attire, especially if you’re uncertain about how often you’ll be wearing these clothes. 

In addition to affordability, Amazon gets many points for accessibility and versatility because you can essentially find anything here. You can even find products from other brands on our list that have been posted on Amazon for purchase.

Therefore, if you have a specific size, pattern, color, or product in mind, all you need to do is type it into the Amazon search bar, and we guarantee you’ll find something.

The biggest cons of Amazon as an option is that you have to really look into the products you’re considering to make sure they’re made of decent materials and, worst-case scenario, isn’t from a scam company.

But those risks aside, it’s definitely the way to go if you just need some cheap and comfortable yoga clothes for your home sessions.  

4. Athleta

Another favorite of ours is Athleta. This is another brand that offers yoga clothing options you’ll feel comfortable wearing on the mat and around the house, and even in public. They, too, seem to favor simple design and color schemes, but they have more options than Alo Yoga.

Athleta also sits nicely in between Lululemon/Alo Yoga and Amazon when it comes to price and quality.

They might not use the fancy trademark fabrics you’ll see from Lululemon, but their materials are breathable, quick-drying, and have wicking properties, making them comfortable for daily wear as well as during an intense yoga session. They might not last as long as some of the pricier options, but they’re definitely higher quality than the budget choices on Amazon.

We love to see the accessibility Athleta offers, with leggings offered in sizes XXS to 3X (00-24-26). This places them even higher than Lululemon for this criteria, and considering their prices are $50 or so more affordable, it’s no wonder many yoga participants today are seen wearing Athleta more and more.

5. Girlfriend Collective

The last recommendation on our list might seem like a bit of an outlier, but we promise there’s a good reason for it being here.

Originally, we danced around with the idea of including other popular yoga attire brands, such as Beyond Yoga, Outdoor Voices, and Onzie, but they were all very similar the Athleta, Lululemon, and Alo Yoga. Comparatively, there is much that Girlfriend Collective has to offer that these other brands don’t that warrants their addition to this list.

Girlfriend Collective is our top choice for accessibility, affordability, and quality hands-down. This brand prioritizes creating products that nearly any passionate yoga participant of nearly any size can enjoy. Their supportive bras and legging come in sizes ranging from XXS to 6XL, most of which you can purchase for $40-$70.

Another element of this brand that we appreciate is its dedication to using recycled materials and supporting safe, ethical working conditions for all of its workers, making them one of the best environmental and moral options available.

While their designs are very similar to Alo Yoga in terms of simplicity, we think the other pros of this brand far outweigh this small con.

Final Thoughts

Finding the best online yoga stores doesn’t have to be difficult. If you stick to the five shops we recommended above, we guarantee you’ll find countless pieces of yoga attire that will suit your priorities, whether that be in price, size, design, or any of the other criteria we focused on here.

Remember that there are pros and cons to shopping online, so choose the method you’re most comfortable with and find that ideal set of yoga attire that makes you feel comfortable and confident on and off the mat.

Caleb Sharbono is a writer, bio-hacker, wellness advocate, and yogi. Caleb, who grew up on a small Montana ranch, joined the Navy at 17 to study cryptology. He later graduated from the US Naval Academy with a Minor in Mandarin, a Bachelor's in General Engineering, and a Major in English Literature. Caleb's interests and career cover diverse industries and disciplines. Caleb lives in San Antonio and is a Certified Yoga Instructor. He is also studying Zen Buddhism, practicing Holistic Psychology, and working towards his 300-hour yoga teacher training.


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